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Poor Lead Quality and High Costs in Facebook Ads

1 mentionsScore 7.8r/facebookads
Facebook Adslead qualitycost per lead

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Summary

Marketers are struggling with poor lead quality and high costs when using Facebook ads, particularly when WhatsApp is the landing page. This issue leads to frustration as they receive irrelevant queries and low-intent leads, making it difficult to achieve a positive return on investment. The lack of effective targeting and pre-qualification tactics further complicates the situation, leaving marketers desperate for solutions to improve lead quality and reduce costs.

Reddit context (brief)

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    Marketer struggling with poor lead quality and high costs in Facebook ads using WhatsApp as a landing page.

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Context: r/facebookads

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