Shoppers Can't Find Their Size or Know What's Stocked in Their Country — Forced to Custom-Order or Settle for Bad Fits

Summary

Shoppers repeatedly discover that their actual size simply does not exist in physical stores in their country (e.g., a 65cm band bra in France where the smallest stocked band is 70cm), and are told to pay for custom-made garments or wear bands that are too loose. This is not a niche edge case — it affects everyday body types who fall outside the narrow 'standard' size range retailers stock per region. There is no reliable way for a shopper to know, before traveling to stores or ordering, what sizes/brands are actually available and suitable in their country. Existing e-commerce search and size filters are region-blind and return irrelevant catalogs, and no tool reconciles 'my true size' with 'what is actually stocked and shippable here.' The pain is intense (physical discomfort from ill-fitting garments, wasted trips, forced expensive custom orders), highly recurring, and directly unsolved — exactly the 'what is available/suitable in the user's country' layer Aidrobe is positioned to own, giving it strong commercial value with DTC brands and retail teams.