Incumbent productivity tools are too complex and over-flexible, so mainstream teams abandon them

Summary

Teams that adopt Notion find that half their members never open it: the very flexibility power users love is exactly what scares non-technical teammates off, and there is no way to lower the floor without learning an entire system first. Worse, even willing users end up creating half-finished databases and scattered pages that become a 'graveyard of abandoned projects' they never touch again — organization itself fails. Users explicitly say the problem is not features but that 'making a decent looking doc or page shouldn't require learning a system first.' This is unsolved: Notion keeps doubling down on flexibility and AI rather than simplicity, and no lightweight, low-floor alternative exists that mainstream users will actually adopt. A dead-simple, opinionated doc/wiki tool is a direct indie opportunity.