r/hwstartups — public pain points

• No Reliable Pre-Purchase Way to Tell a Real Overseas Factory Apart From a Shell/Trading-Company Front — Forced to Gamble on MOQ, Price, and Quality

  Overseas hardware founders and SMB buyers report that the single hardest part of sourcing abroad is not negotiating price or MOQ — it is determining whether the 'manufacturer' behind a website, Alibaba listing, or sourcing agent is an actual factory or just a reseller/shell front, and whether its stated capabilities, certifications, MOQ, and quality-control process bear any relation to reality. The only options today are surface signals (listings, badges, a handful of emails), expensive sourcing agents, or flying out to visit in person — none of which can be done fast or cheaply before a deposit is committed. Founders say they wish they had known red flags before choosing a supplier, but there is no affordable, fast service that takes a supplier's name/website and returns a sourced, confidence-rated read on whether it is a genuine manufacturer, its real ownership/address footprint, and the risks hiding behind a thin site or freshly created domain. As a result the truth only surfaces after money has moved (wrong specs, hidden trading layers, forced rework), which is exactly the pre-payment identity/legitimacy gap SupplierProof is meant to close. Existing tooling either sells pay-to-play 'verified' badges or is priced for enterprise procurement teams, leaving indie founders and SMB ops leads structurally unsupported.

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